Bud Light - Integrated Ad Campaign
I like beer. Do you like beer, Senator?
Two years ago, Dr. Ford's powerful testimony gave countless survivors the courage to speak up. In his defense, Kavanaugh made numerous references to how much he liked beer.
What if Bud Light took a stand?
Art Director: Annie Ng
Special Edition Cans
Special Edition Bud Light cans sold in the U.S. throughout the month of September. All Proceeds donated to RAINN (the nation’s largest anti-sexual violence organization). Front: portrait of Dr. Ford. Back: statistics.
Out of Home
This is the place for education.